Carla is a musician and freelance writer with over ten years experience in the music industry. She currently manages independent music label Melodrift Productions, and is the Editorial Assistant for music news site http://www.indienewslive.com. For more article samples and detailed information on Carla’s career please visit http://www.carla-acheson.co.uk
By Carla Acheson
With the escalating progression of music technology in the last decade, mainland CD stores are continuing to decline in popularity, as the trendy demand for digital music downloads continues to crush them further into the archives of history. Claiming more than half of the globes music buying audience, Digital Music Distribution is the predominant method of music marketing the world offers us today.
More and more musicians are appearing on the scene with highly polished albums, mostly produced entirely under their own steam. They have become resourceful singular empires, holding sole rights and authenticity as unconstrained producers and marketing agents of their own products. These musicians are ready to take the world by storm by hooking themselves up with one of the many distribution companies currently available.
But as an independent musician, what are you really signing up to in a distribution deal?